Everything we see in motion, this means graphics in games, apps, online media, film and television can be regarded as motion graphic design. But things are not that simple and plain.
Motion graphic design has exploded in recent years in the digital era and we are not even noticing how much of the world we see today is made from motion graphic designers.
Video content is the “new king” in the digital field, especially in these challenging times of the pandemic.
People love video, effects and colourful design which are oriented not only to entertain people but to sell them products and services.
There is more and more opportunities for motion graphic designers as the job is continuing to evolve in the digital world. Companies are looking for people who are working effortlessly with new technology and software to create outstanding pieces of digital art.
Originally starting for creating designs and graphics for movies, music videos, TV advertisements now these can apply in smartphones, smart TVs, your smart tech at home and almost everywhere you go.
Here are some of the most notable examples of motion graphic design:
- Titles, credits, even some visual effects
- Advertisements, Trailers, Sneak Peeks, Presentations
- Websites and streaming platforms
- Video Games
- Tutorial and Promotional videos, GIFs, etc.
Of course, to get to the point where the graphic designers present their final work, they work with software, they need coding skills and even 3D modelling to see what the outcome will be.
Motion graphic design is not an easy task and that is why the real experts in the field are well-paid and have great benefits when working in international companies or big digital agencies.
Let’s not forget to mention – VR and next-generation consoles are full of incredible motion graphic design. If you want to learn from the best, look at Xbox and Sony Playstation.
Of course, all the games running on these consoles deserve a big “Bravo!” They show how it is done to every little detail.
As we already said above, music videos, TV commercials, games and apps are not only having motion graphics, the tendency will only go higher as the years pass by.
A lot of universities in the last decade are offering degrees in Motion Graphics and Design because they know how important it is for the industry.
One thing is for sure, motion graphic design is here to stay and evolve for the better.
