Postcards are a versatile medium for conveying messages. You can not only use it as a souvenir, but also various other things such as exchanging stories from pen pals that live on the other side of the globe. You can use Singapore postcard printing if you need it to make postcards. The following are tips for making postcards for souvenir purposes.
1. Prepare A Design That You Like
Postcards have a variety of attractive, nice, and unique designs. Usually, postcard makers make postcards in various applications. One of the applications used is Adobe Illustrator (AI). If you use this application, of course, you already know that you need to set the color mode to CMYK. That way, you will produce postcards that print well and are sharper. Also, the vector artwork will be best at 300 DPI. To make postcards as souvenirs, you need to prepare various designs and images on the postcards. Maybe you want to see various references online which will certainly help you a lot. You can also take a picture yourself and put it on the postcards.
2. Use the Personalized Message
You can write any message to the recipient on your postcard. Pen pals are usually very knowledgeable about this. You can provide a special space for the author to write his message on the postcard. Personalized message on postcards allows people to write and express their story and emotions in words. One of the key factors why the postcard is just special than any other medium. However, there are also some people who may not need this. Therefore, it is better for you to have a type of postcard that only has 1 side. The 2 sides obviously for writing the personalized message and most of your customers.
3. Choose the Right Material
There is a wide selection of materials that you can use on your postcards. Art paper and matt white are examples of paper materials that are commonly used. If you want to make it, then make sure you know in advance what type of material is suitable for you to sell as a souvenir. Because there are also several types of thickness which also affect the weight of the paper. You should provide various types of material for your customers. Please consult your printing shop.
4. Sell in A Strategic Place
If you want to sell postcards as souvenirs, then you need to choose a strategic place that is typical of an area or a tourism location in general. You might also want to consider using an online platform as your online existence. That way, you can boost your postcard sales.
5. Use the Right Size
Postcard sizes range from A6, A5, to A4. Do not rule out if you want a custom size. Even so, the selection of the aforementioned standards certainly has reasons, one of which is the ease of printing. The process of packing postcards in standard sizes will make it easier for you to process these items. Good luck!
